Activision Blizzard‘s eSports leagues are now allegedly transferring from Twitch to YouTube. The gaming studio has reportedly signed a collaboration with Google, and the deal will have Call of Duty, Overwatch, and Hearthstone eSports leagues move to YouTube.
The titles will obviously be exclusive streamings, and the deal is a multi-year one. From January 24th onward, which was the Call of Duty: League release weekend, live broadcasts will utilize Google Cloud as a hosting system to ‘deliver superior, low-latency player experiences.’
The multi-year partnership has these games moved to YouTube completely. A press release was published, and it said: “The company turned to Google Cloud because of its highly reliable global footprint, advanced data analytics and artificial intelligence (AI) capabilities, and commitment to open source, creating a platform for building future gaming innovations.”
A Deal That Benefits Both Companies, as well as Players
The gaming giant Activision Blizzard stated that they made this particular deal with Google for ‘its highly reliable global footprint, advanced data analytics and artificial intelligence (AI) capabilities, and commitment to open source, creating a platform for building future gaming innovations.’
The two giants had collaborated together in the past on Activision Blizzard’s mobile games in order to enhance its analytics capacities, and overall player experience, Sunil Rayan, Head of Gaming at Google Cloud previously said.
The new collaboration between the companies will allegedly enable Activision Blizzard to use Google Cloud’s AI instruments in order to provide users with curated recommendations for in-game offers and varied gaming experience for all its subscribers.
It is, however, still unclear how any of these new approaches will have any impact on viewer experience during live streams of Activision Blizzard’s eSports leagues. Even so, you only need to enter into any one of the Call of Duty: League matches that are already available in order to find out.
